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E-Business
LePrix launches in France
Wholesale marketplace for secondhand luxury goods LePrix is launching in France. It is originally from the US and is now starting European expansion. “The demand for pre-owned luxury goods in Europe is surging”, says General…
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5 Keys to Better Transactional Emails
Transactional emails are automated messages based on a visitor’s interaction with a website. There are multiple types, including:
Order confirmations,
Shipment notifications,
Product review requests,
Welcome emails to new…
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German startup Lisa raises 2.7 million euros
Lisa, a startup from Berlin, raised 2.7 million euros in funding. The company, which offers social shopping solutions, will use the money to accelerate growth and develop its software service. Social shopping is still in its infancy…
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Charts: Global Manufacturing Outlook 2022
In mid-2021, KPMG International surveyed 146 CEOs of large manufacturing companies in Europe, North America, and Asia-Pacific to learn what’s on their minds for 2022. The ensuing report, “Global Manufacturing Prospects…
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Easy Types of Content to Make for Your Business
Welcome to a bonus episode of the Ecommerce Content 101 series!The Ecommerce Content 101 podcast series explains why content is important for your ecommerce business and how to make it quickly and effectively.We got great feedback on the…
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Breuninger expands to 5 countries
German fashion and lifestyle retailer Breuninger is expanding again. Customers in the Netherlands, Luxembourg, Belgium, Spain and Italy can now orders goods and have them delivered by post. The retailer is now active in nine markets…
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New Google Tag Improves Privacy, Ad Management
The all-in-one tag that Google teased in May during Marketing Live 2022 is here. The official announcement appears on the company’s Ads & Commerce Blog.
The purpose of the update is to future-proof privacy concerns and…
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The State of Ecommerce Payment Security in 2022
When the pandemic hit, ecommerce blew up.With people locked down and with little to do, buying online seemed the only escape. The global ecommerce market jumped to $26.7 trillion. Customer habits, too, were changing. In one survey, 60%…
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Otrium 50 million euros in the red
Dutch fashion platform Otrium made considerable losses in the past year. The company is 50 million euros in the red. The year before, losses were at 8.4 million euros. This is mostly due to bonuses as well as further company…
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SEO for Animated GIFs – Practical Ecommerce
An animated GIF is a graphic with multiple images that loop one after another, creating motion. The format is popular for social media memes, but GIFs also appear on commercial web pages to provide instructions or showcase a…
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